In the context of design, scale is the the broad term used to describe the relationship between two or more objects. In our everyday lives we instinctively use what can widely be referred to as ‘human scale’ which basically translates to how we compare things to our own size, for example, how many times in your life have you been in need of a tape measure and, without one handy, stood next to something and marked a point on your body for reference? “it was roughly shoulder height” etc.
Populating our work and home environments with objects that are relatable in scale to our own size makes us feel instinctively more comfortable as our brains are not challenged by the disproportionate relativeness of multiple objects. That's not to say however that the uniform and ‘average’ size of everything is good design, it’s quite the contrary. Manipulating scale is one of the fundamental building blocks of being a good designer as it is with the creative and well executed use of it that can really make or break the design of a space.
Emphasising or exaggerating the scale of something within a space will undoubtedly draw your attention to that area within moments of entering a room. That is why, within a good design, you will often find that the feature element of the space, be it an oversized lighting fixture or bold patterned wallpaper, is often situated where the proprietor wants to draw your attention first. With this in mind it was important to us to be able to offer our clients a diverse Design Range that can be manipulated in both scale and colour so that the end user can use our patterns as templates that with a bit of creativity and manipulation will transform into a unique design that is custom built for an individual space.
So whatever your design situation, remember that the use of scale within the execution of a design can play a huge part in how people will respond to your space.